Vision and Passion
The world that we live in is changing. Real Estate is changing. Changing in a way
that will have a substantial, lasting impact on the real estate marketplace. Technology.
Advanced service. Enhanced solutions. A better way of doing business. Those companies
that are agile and at the leading edge will thrive. Those companies that are rooted
in the old ways of doing business will die. The future is now. Atova is leading
the way.
The Atova Name
The Atova name is the evolution of a triumvirate of latin words for honesty, knowledge
and strength. These words represent our character, our expertise and our substance.
Atova is more than a name. It defines who we are.
The Atova Promise
Atova is a family. We provide expert level real estate services and our agents are
highly respected in the markets we serve. We hold honesty and dependability as our
highest values and we work with sincerity to advance the best interests of our customers
and clients. We create value and distinguish ourselves as leaders by staying at
the forefront of technology and innovation and through our systems-focused approach
to operating a well run business. We create goodwill by giving back to the community
and by working to better the world in which we live. We are strong because we care.
The Future is Now
Today's real estate world is vastly different than it was just years ago. Long gone
are the days where real estate agents controlled all the information. Today's consumer
is empowered and better equipped than ever before. Successful real estate companies
will provide consumers with tools, technologies and information that will endear
consumers to the company. Atova is at the leading edge of these initiatives. Here
are a few examples:
Smartphone listing lookup system on Atova.com
24 hour a day text an agent capability
Instant online agent chat
Industry leading map driven MLS searching
Google Street View integration
Market dominant network of websites including IdahoRealEstate.com and BoiseRealEstate.com
BoiseIdaho.com launching Summer of 2010
Featured listings priority display
Featured listings auto-cycling
Automated new listing notification system
Social marketing
Concierge quality Boise relocation service
Superior transaction management methodologies
Sophisticated market statistics analysis
Advanced value analysis and supply and demand analysis tools
Atova Central internal business management system
Atova CRM customer relationship management system
Atova Fast Facts
Atova holds the record for the largest dollar home sale in Ada and Canyon County
in the past 3 years. $3,050,000 in Eagle was the sale beating out all other brokerages
in our market.
Atova is strong. We have over 50 agents and over $30 million dollars in active listing
inventory.
Atova has top search engine rankings. Do a Google search for "Idaho real estate"
(no quotes). Our website holds top rankings beating out all other brokerages in
our market including Coldwell Banker, Group One, John L. Scott, ReMax, Windermere
and others.
Atova's flagship website, IdahoRealEstate.com receives over 20,000 unique visits
every month. Did you know that 83% of all home buyers now begin their home search
online? And 34% of all actual home purchases result from buyers that first saw the
home online.
BoiseRealEstate.com was launched in March 2010 and is seeing increasing levels of
traffic every day.
While other brokerages are contracting, Atova is growing. In 2009, amidst the declining
market, we opened our North Boise office to complement our Eagle location. Certainly
a substantial sign of strength. Offices in Southeast Boise and Meridian are coming
soon!